REFORMATION EVERGREEN PACKAGING

REFORMATION

Beginning in 2022, Jordan collaborated with the brand to elevate its evergreen packaging system. From trim, to retail, to e-commerce, Jordan carefully reconsidered every printed or manufactured item that accompanied the product. She created a range of brand directions for the refresh, consulted with key stakeholders - including sustainability leaders, and oversaw sampling with Reformation’s production team. This long term project remained in progress in 2024 when she moved into a full time role with the brand. Jordan continuously refined the system and cross checked brand guidelines to keep it cohesive as individual items were made on a complex rolling production timeline.